I’m Alek Crawford — a creative director, photographer, and visual storyteller based in Chicago.
I’m drawn to the moments most people miss — honest, unscripted, and quietly powerful. Whether I’m behind the camera or leading the creative, I’m here to build work that feels intentional, not manufactured.
Over the years, I’ve led visual projects across film, television, and commercial spaces — from intimate portraiture to fast-paced sets. I’ve worn many hats: director, DP, editor, producer. This breadth of hands-on experience gives me the ability to guide a creative vision from concept to completion, while staying grounded in the practical realities of production.
What sets me apart is how I move between roles — not just executing a shot list, but shaping the tone, rhythm, and feeling of a piece. I’m trusted for my eye, my intuition, and my ability to bring calm to the chaos.
With a background that spans directing, cinematography, editing, and live AV production, I bring a rare blend of creative vision and technical fluency to every set.
Whether you're building a campaign, launching a new show, or crafting a story that’s still taking shape, I’m here to help lead that process with intention, flexibility, and heart.